//PROJECTS
DUKE OF WELLINGTON
Billed as Melbourne's oldest continuously operating pub, the site has been
vacant for a number of years – awaiting a suitable tenant.
RED was invited by Paul Mathis to pitch for an iconic pub on Flinders Street,
the Duke of Wellington. Paul's brief was to create a contemporary destination
over 3 levels whilst respecting the heritage value of the building.
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ROGERSELLER
For 18 months RED worked closely with the Rogerseller team to develop what is now the
leading bathroom showroom in Australia. The new showroom is also the National head
office supporting New South Wales, Queensland and Western Australian showrooms also
designed by RED.
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THE PRINT HOUSE
Red Design Group worked hard to develop this concept to have the grandeur of a
european club lounge, sectioned into areas that will appeal to a range of
customers, their moods, and requirements.
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DELIVINO
Paul Mathis, the owner of 61 A'Beckett street, considered this an
obvious choice to fill his own space with Melbourne's next unique
dining and drinking experience.
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OROTON
The stylish new stores include quality finishes, new store lighting to enhance the product on sale,
flexibility of the visual signature throughout the store and the creation of an element of surprise for customers.
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HS HOME
The new Harris Scarfe homewares concept store branded 'hs home' at Gepps Cross Homemaker Centre signals a new era for the retailer.
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HUSK
A fusion of botanical art and French interior design combined to inspire the
latest Husk boutique located in busy coffee drinking Carlton.
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BARRINGO VALLEY
VILLAGE CENTRE
Since September 2008, RED has worked closely with the Wookey Capital team to develop
a Master Planning solution that would elevate the site opportunities.
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PEPE'S PAPERIE
Inside the store a concrete floor, marble countertops and black walls contrast with the visual impact of
colourful product displays.
An impactful feature wall shows leather goods such as briefcases, bags and folios.
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MYER BASEMENT
Raw, edgy and irreverent, The Basement has revolutionized the department store's
youth experience. Graphics and an eclectic mix of wallpapers cover almost
every wall.
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RIALTO FOOD PRECINCT
With over 5,000 office workers and its prime location on Collins Street,
the Rialto Towers attracts over 10,000 people on a daily basis.
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THE MERCHANT OF VENICE
European style and classic Venetian cuisine meet in the new
Rialto Restaurant.
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MACRO WHOLEFOODS
Earthy tones, recycled timber flooring and exposed beams create an intimate, warm ambience within the store while
also evoking a rustic, market feel.
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ROGERSELLER
Rogerseller stocks a range of leading European bathware
brands such as Catalano, Fantini, AQ Hayon and
Falper. The company caters for a clientele that includes
designers, architects, specifiers and what Edmonds calls the
'savvy self-specifier', people who are design driven.
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GREENLAND
The main aim of the design concept is to restore and enhance the
existing building and reinstate its contribution to Douglas Parade,
the Centre and the city, both aesthetically and by introducing a
traditional retail offer.
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COVENTRY BOOKS
The brainchild of Stephen Hepburn, Coventry Books
is an example of how to turn a concept for a first business
into a desirable destination where people choose to linger.
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CHOCLATTÉ
With the focus on quality, Adam Stevens set out to combine
hand made Belgium chocolates with quality
aromatic coffee into a new café concept called Choclatté.
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MIMCO
Amanda Briskin founded Mimco in 1996 as a wholesale
business making bags. With a passion for fashion and
the drive to push past impossible odds, Briskin's
bags were soon hitting the shelves of major retailers.
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7-ELEVEN
While research showed that convenience shoppers were
on the increase thanks to childless households with
high disposable incomes, more working women and
the revival of the 'village economy', 7-Eleven was
not resting on its laurels.
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COLES
1st CHOICE
When the Coles Myer Liquor Group launched its new "big box" retail liquor concept RED was engaged to develop
the concept for the design of the new store, new fixtures, branding and signage, environmental graphics and visual merchandising.
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HORSATACK
RED is helping the world's largest wholesaler of horse saddles and horse blankets to open a new equestrian
category killer retail format in the United Kingdom and the United States.
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HARRIS SCARFE
After a management buyout of the Adelaide
based department store business, Robert Atkins
had ambitious plans to turn around the iconic retail
brand. The goal he set was to create a specialty format
which gives Harris Scarfe a clear point
of difference.
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ALH
Design for multi site operators is an important
part of RED’s portfolio. Often this involves creating
a palette of finishes and a modular fit-out concept that
can be replicated at different sites throughout Australia.
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